Sam Fender has unveiled 'I’m Always on Stage', a reflective new single taken from the forthcoming deluxe edition of his critically acclaimed album 'People Watching'. Due for release on 5th December via Polydor Records, the deluxe version features eight new tracks and will be available on CD and vinyl.
Originally appearing on the vinyl-only Record Store Day release 'Me and The Dog' EP, the fan-favourite track now gets a wider release. Fender has been performing 'I’m Always on Stage' throughout his recent US and Australian tours, with its live debut striking a chord with audiences.
With his signature emotional weight and cinematic lyricism, Fender once again captures the tension between vulnerability and performance, proving why he remains one of the UK’s most vital songwriting voices.
Have a listen to 'I'm Always On Stage' in the player below.








