With Pulled Apart By Horses about to release their third studio album early next month, the band have adopted a more unconventional method of promoting the new material.
The Leeds-based band have launched a new pale ale called 'Blood', taken from the name of the new release. It is said to be a mixture of blood oranges and Yorkshire tea, and will be in the pubs ready for the release of their forthcoming album of the same name, expected on the 1st September.
You can now watch the video for their latest single 'Lizard Baby' in the player below.
