Dublin duo bodydouble have unveiled the striking video for ‘The Tone’, giving us a first glimpse into their glossy, surreal world ahead of the track’s streaming release on September 9th.
Blending early-2000s R&B glamour with a distinctly Dublin setting, the video turns familiar streets into something dreamlike and hyper-real. Think dimly lit clubs, glossy visuals, sensual choreography and plenty of Y2K-inspired styling, with the duo moving through the city like they’ve stepped out of a late-night music video from another dimension.
There’s a deliberate sense of excess running throughout, but it’s never completely straight-faced. bodydouble play with the idea of celebrity, fantasy and image, creating something that feels both seductive and slightly ridiculous — while still carrying an underlying melancholy.
That tension sits at the heart of ‘The Tone’, which explores the desire for connection through the world of phones, glamour and carefully constructed appearances. The result is a video that feels less like a traditional music promo and more like a window into bodydouble’s fictional universe.
And while you can watch the world of ‘The Tone’ unfold now, the full track arrives on streaming September 9th — giving us a little longer to wonder exactly what bodydouble have been cooking up.